COMING SOON
AMSTERDAM POP-UP
A 9-day experiencial pop-up in the heart of De Negen Straatjes, Amsterdam.
4-12 August 2026
August 2026
Tue
4
Opening Event
Complimentary Canapes, In-store Offerings, New Collection Pre-launch
Opening Time
17:00
Wed
5
MOB x Burnt Run
Race Pack Collection, Race Day Gear Shopping, 5km Summer Circuit Shakeout Run, MOB Electrolyte Cocktail Bar
Meet Time
18:00
Run Start
18:30
Race Briefing
Post-run
Thu
6
First Thursdays In Amsterdam
Music by Boogie House DJ Collective, Complimentary Drinks, In-Store Experience
Start
18:00
Fri
7
South Africa in Amsterdam
5km Run led by Burnt Co-Founder, Andriana Cronje and Burnt Partner, Eva Nikels. Streaming DHL Stormers vs All Blacks Rugby Game, South African Eats.
Run Start
18:00
Rugby Streaming
19:00
Sat
8
Pop-Up Closed: MOB x Burnt Summer Circuit Race
Sun
9
Reset + Styling Experience
Wellness, activewear styling and community led event by Kelsey Price and Burnt Co-Founder, Andriana Cronje
Start Time
12:00
Mon
10
Midnight Runners x Boogie House x Burnt Run
5km Bootcamp Run, Boogie Bike on the run, Post-Run Mixer
Meet Time
19:00
Run Start
19:30
Tue
11
Store Open
Burnt Studios gift cards hidden around the city
Opening Hours
11:00 - 21:00
Wed
12
MOB x Boogie House x Burnt Studios Run + Pop-up Closing Event
5km Run, Boogie Bike, MOB Electrolyte Cocktail Bar, Post-Run Mixer
Meet Time
18:00
Run Start
18:30
Thu
6
First Thursday is a well-known South African monthly public event on the first Thursday of each month. It is an evening where the streets come alive: art galleries, restaurants, and shops in city centres (namely Cape Town) stay open late – celebrating the culture, art and community of the area.
Today we’re far from our home in Cape Town, South Africa. We’ve come a long way but we’re not here to find a new home. We’re here to do what we’ve always done, leave what’s familiar. Being far from home rings true to every aspect of who we are. When we conceived Burnt we made the decision to leave what we knew before, to deliberately distance ourselves from what every activewear brand was doing at the time, to arrive at a place where fashion meets performance.
The idea of being far from home has never scared us; actually, it’s welcomed us. We entertain the idea in the back of your mind to go further, even when you’ve run further from your home than ever before. In the weight room or on the mats, we move past what’s familiar. Home might be where we’re comfortable but we know progression happens when we’re far from it.
A lot about being far from home is remembering the people you meet along the way. Today, traveling far from home means we get to meet you and although Amsterdam is unfamiliar to us, there are some things about it that we’ve known all along. This is a space where performance meets fashion, everyday.
